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REGION 2 MSME SUCCESS STORIES 

Silya

Silya Chairs

“For Gariel May, success is not only measured by the level of sales an enterprise reaps. It is in the sharing of happiness through works of art that smiles are created and planted in the faces of their customers”

Spouses Guillermo and Gigi Peros, both architects and natives of Aritao, Nueva Vizcaya, have a penchant for compiling building designs they personally made during their free time. This passion for design , innovation and wild creativity did not escape the attention of their neighbours and friends, that in due time they started ordering for customized furnishings for their houses, café’s, offices, resorts and the like.

Through time, the number of their clients gradually increased. This motivated them to achieve their long desired dream - to create jobs for their neighbors by venturing into the construction business.

On May 17, 2012, they formalized their construction business and registered the same with the Department of Trade and Industry (DTI) under the name “Big G Builders”. A few years later, the couple noticed that scrap materials, wood bits and metal cuttings have piled up in their warehouse. Hence, they became concerned with the disposal and treatment of the scrap items.

One day, out of imagination and curiosity, Mr. Peros converted the combinations of the scrap materials into functional stools, quote boards and sign boards. Satisfied with his work, he began to call them works of art.

In 2013, Mr. Peros was invited by the Provincial Government of Nueva Vizcaya to participate in an exhibit to which he acceded. He displayed his collection at the Provincial Museum during the 2013 Ammungan Festival. Amazed by the positive responses from the prospective guests, the spouses opened “Silya Home Furnishings” or “Silya” under the management of their daughter, Gariel May Peros.

Recognizing the potential shown in the artistry and craftsmanship of their products, the DTI – Regional Office enrolled “Silya” in the Artisan Village (AV) Product Development Program of the Center for International Trade Expositions and Missions (CITEM), in preparation for their in the Crafts of Cagayan Valley-Manila FAME last October 2015 and April 2016 editions. They participated in the “2015 Padday na Lima Regional Trade Fair” and enrolled in the “GREAT WOMEN Project 2” of DTI to keep them updated and assured of marketing prospects.

They further joined the Local for Global Exhibition of the Design Center of the Philippines at the Glorietta Mall, Makati City on March 3-4, 2016. Aside from the usual display and marketing of products, “Silya” was given the opportunity to undergo a one-on-one business consultation with design specialists who provided innovative solutions in improving productivity and marketability through materials management.

At present, “Silya” maintains a showroom in “Little Baguio” in Greenhills, Mandaluyong which caters to clients all over the Philippines.

The Peros family is immensely grateful to the opportunities provided by DTI. True enough, while the enterprise may have just joined the entrepreneurial race, they were able to penetrate a nationwide market.

For Gariel May, the measure of success is not only quantified by the level of sales an enterprise reaps. It is in sharing the happiness through works of art that smiles are created and planted in the faces of their clients.

Splendor In The Grass

“If the sight of the blue skies fills you with joy, If a blade of grass springing up in the fileds has power to move you, if the simple things of nature have a message that you understand, rejoice, for your soul is alive.”
- Elenore Duse

Maddela Flowers and Crafts 01

It was a business she started to augment her family’s income. Now, this woman’s entrepreneurial endeavor has grown to become an important component of her community.

Mrs. Emilia D. Fernandez or Emy to her family and friends recognized that the small income that she and her husband were earning as government employees would not be enough to provide their kids with a decent life. She faithfully prayed to have a business.

In 1998, Emy started her business on fossilized flower making. It begun when she participated in a training on Fossilized Flower Making conducted by DTI.

With the laborious procedures entailed in the training, most of the participants opted to quit except for Emy who patiently persevered and finished the training. Fueled with passion to earn additional income for her family and with her earnest desire to help others through this endeavor, she wholeheartedly embraced all the hardships of the training. With full determination she started the business and was able to convince five other women to help her operationalize the business.

In the starting years, her products were not so appealing to buyers so they had a very difficult time capturing the market. Again, she persevered and hurdled the problem with optimisim. She unceasingly prayed for Divine intervention and during those times, God always proved His goodness. “He sent me new friends (workers) to help me continue”.

Emy diligently attended various DTI initiated seminars. With the financial assistance availed, her business expanded which have benefitted many Ifugao students struggling financially.

Through the years, the products of Maddela Flowers and Crafts became a Trademark. With the help of the provincial government of Quirino and her own municipality she was able to participate in foreign trade fairs, 4 times at the CAEXPO, Manila FAME, National and Regional Fairs.

Maddela Flowers and Crafts 02

Now, she is not only reaping the fruits of her sacrifices but is giving inspiration to other people who also dream to build their own businesses in the future.

The secret of her success is putting God at the center of everything. She took problems as challenges. Through this business, she was able to send her children and her workers to school. She was able to provide the needs of her working students who could hardly buy their basic necessities. Emy‘s happiness doubles every time she was able to touch other people’s lives and help them to make their lives better.

It was a long, tiring run on a rocky and steep road. It was dangerous and risky. The success of Maddela Flowers for its 17 years of successful operation was made possible through the help of everybody especially the rural women who worked hard for it.

As Emy said, God gave me more than I prayed for through perseverance and faith in God I was able to make a great difference in everybody’s life, as she recognizes that the people are big factors for her success, “we rejoice with the simple things of nature, for it makes our soul alive.”

From Waste To Grace

KARIGO Corn Husk Fashion and Accessories

The KARIGO Corn Husk Fashion and Accessories Association aims to provide brighter future for its member. Continuous persistence and perseverance of the members is the key to make us grow and succeed.

For others corn husk is for animal food consumption but for the members of the KARIGO Corn Husk Fashion and Accessories of Quirino, Isabela, they value so much this unique materials because it brings cash to their families.

The project started in 2013 through the Department of Trade and Industry –CARP RO2 that brought in a project through transfer of technology/training on basic weaving techniques utilizing the use of corn husk- a new and unique raw material that are abundant in their locality.

The 5-day training led to the creation of the “KARIGO Corn Husk Fashion and Accessories Association,” composed of farmers, housewives, and out-of-school youths. The group was able to register their association and receive its certificate of registration from the Department of Labor and Employment (DOLE).
Their first few years of operation was difficult, they faced several challenges that almost led them to feel discouraged but they kept their faith, capitalized on their acquired skills, and consistently persevered to move forward despite all challenges.

They availed themselves of several funding assistances to purchase various materials and equipment to help in their operation. As a counterpart of the Local Government Unit of Quirino, Isabela, a building was constructed to showcase the products of the association.

The members participated in various skills and capacity building training and in various marketing events organized by DTI such as The MANILA FAME, the National Arts and Fashion Fair, Global Exhibition Fair for the latest trends and designs, Regional Trade Fair, among others that paved the way for widening their market reach, creating great demands both from local and foreign markets.

To meet the number of orders, which are now pouring in, the members had to encourage their husbands and children to be involved in the twining of corn husk ropes for continuous supply of semi-processed materials. The project even created entrepreneurs among family members who are now into corn husk twining and bag weaving.
Since the value-added products of corn husk have already been gaining a modest income, members were able to send their children to school, augment their daily living; and their association is slowly gaining popularity in the region. As evidenced by this popularity, selected and accredited skilled weavers of the association are coming over to various municipalities in the region to serve as resource speaker/trainer in transferring this technology to interested associations and would-be entrepreneurs.

To date, the project is now reaching the poor among the poorest. Inspired by the success of the family members involved in the project, some families are now into corn husk twining.

It is indeed a long way to go for the members of the association as it begin to mark its place in the domestic and international market crafting more quality products that will surely showcase the best of Isabela

Kayapa Loom Weavers Association: A Cultural And Economic Success

In the midst of a storm, in the highlands of Kayapa, DTI’s humble presence in their town fiesta inspired 3 different tribes towards preserving their unique culture, through the loom weaving industry , further providing livelihood to the tribal women of Kayapa Thread over thread, colors over colors, patterns over patterns, loom weaving, one of the most traditional forms of art in the Philippines, slowly finds its way into the life of the Kayapa women.

Kayapa Loom Weavers Association 01

In 2009 during the OWAG SHI (Victory Shouts) Festival of the Municipality of Kayapa, at the height of a storm, DTI-2 Regional Director Atty. Ma. Esperanza Bañares, as keynote speaker then saw the innate cultural values of the ethnic folks, when they entertained their guests by dancing a festive tribal dance, in their glowing red ethnic costumes to the rhythm of group ganza, under a heavy downpour. This gesture of gratefulness was not only a great show of accepting and welcoming the guests who attended the event but was an invitation for latter to be immersed in their tradition and culture. It was an invitation that further showed their talent, their skills, their potential and their love for their own group.

From this brief glimpse of who these people are, RD Bañares committed to Mayor John Balasya to develop the loom weaving industry in their municipality, which they branded as “BAKJUT” similar to the abel , ikat, tinalak, etc. of other tribes.

Kayapa Loom Weavers Association 02

Initially about 2 years before the implementation of the SSF program, DTI R02 had provided about three units of loomweaving equipment. A former DTI –R02 Provincial Director donated a sewing machine.

Since then, their vision started becoming a reality. DTI and the Municipal Government implemented programs to the loom weavers of Kayapa. Several upgrading technology and trainings were conducted along with entrepreneurial competency enhancement, managerial trainings, product development and marketing sessions. These programs led to the formation of a group of loom weavers producing quality table runners, mats, and other native cloth products.

Kayapa Loom Weavers Association 03

The group later formed the Kayapa Loom Weavers Association (KWLA), a group composed of the Kalanguya, Ibaloi and Kankaney women. They became recipients of the Shared Service Facilities Project and were provided with equipment, tools and knowledge. KWLA was also trained by design specialists courtesy of the Design Center of the Philippines to further enhance their loom weaving skills.

The Bakjut was introduced further in the 2013 China-Asean Expo in Nanning China by Mayor Balasya and his weavers. They regularly join DTI initiated/ organized trade fairs for their market exposures. The Bakjut was featured in the latest CY 2015 October edition and 2016 April edition of the Craft of Cagayan Valley under CITEM’s FAME.

Kayapa Loom Weavers Association 04

From a small homegrown business, KWLA has prospered into a business that caters to local buyers and to foreign clients a well. With their success, other upland municipalities in Nueva Vizcaya became interested to venture into the loom weaving tradition in their respective communities.

Truly, loom weaving proved to be very promising. The heavy storm blew in a surge of blessings to the municipality of Kayapa. Amazingly, it is an OWAG SHI for the entire community!

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