For two (2) consecutive quarters, DTI MIMAROPA gained 100% on consumer awareness level in the Ulat ng Bayan Survey conducted by Pulse Asia Research Inc.

During the December 2021 survey, a nontypical 2,400- sample size was distributed to regional clusters NCR, Balance Luzon, Visayas, and Mindanao at 600 each for an overall margin of ±2% or ±4% per regional cluster. When asked about their awareness of the different programs and initiatives of the Department for consumer protection and MSME development, 100% of the respondents from MIMAROPA responded that they are aware of their rights and responsibilities as a consumer. This may be attributed to the different activities conducted by DTI MIMAROPA’s Regional Office, Provincial Offices, and Negosyo Centers to inform and educate the consumer sector. Among these are the regular radio guesting in local media stations, awareness caravan in schools and communities, and dissemination of information, education, and communication (IEC) materials online.

The majority of the respondents, on the other hand, strongly agree with the statement that in the Philippines, an individual can generally buy products and services that are safe and of quality. DTI, under Department Order No. 2,  monitors and enforces the compliance of manufacturers, importers, traders, wholesalers, distributors, retailers, and service providers on products covered by the Philippine Standard Certification Mark Schemes.

“We are working extra hard to ensure that we continuously cater to the needs of the consumer sector. Our programs and activities take a data-driven and inclusive approach so that no one gets left behind,” said DTI MIMAROPA Regional Director Joel B. Valera

DTI, as a whole, was able to gain 76% consumer awareness, 51% awareness on government programs addressing the lack of jobs and promoting business and livelihood, and 83% agreed that products and services are safe and of quality. ♦

Date of Release: 11 February 2022