One of the first things that a customer sees is the product’s packaging and labelling. A lot of customers buy a product solely based on its appearance. Thus, in order to help MSMEs sell more, Negosyo Center-Antipas conducted a Packaging and Labelling Seminar on February 7, 2018 held at the NC Office, Municipal Gymnasium, Antipas, Cotabato.
To start the seminar, BC Hanie Lou P. Llupar presented the major functions and services of the Negosyo Center.
Afterwards, DTI-Cotabato Senior Trade Industry Development Specialist Epifania Ealdama, resource person for the said seminar, discussed the required product information and details that must be shown on the label such as net weight, expiry date, ingredients, among others.
Further, she critiqued the packaging and labelling of the products of MSMEs as well as gave tips on how they can improve and develop their products. Lastly, there was an open forum for questions and clarifications, and a one-on-one coaching for MSMEs at the end of the program.♦