Cagayan de Oro City – Department of Trade and Industry (DTI) Misamis Oriental and the Cagayan de Oro Chamber of Commerce and Industry, Inc. (Oro Chamber) launch the OROBEST Creative and Mindspace Center on December 23, 2024, at the Oro Chamber Business Development Center.

The initiative is funded under the Shared Service Facilities (SSF), a flagship program of DTI that is designed to provide MSMEs with access to advanced machinery, equipment, and technical support under a shared system.

The SSF project equips the Oro Chamber with state-of-the-art technology, enabling creative entrepreneurs to enhance product quality, foster innovation, and unlock new market opportunities.

The shared facility is envisioned as a dynamic center for creativity and collaboration, addressing long-standing challenges faced by local MSMEs and the creative sector.

The launching signifies a collective effort to empower the region’s creative industry through access to advanced machinery and tools that drive innovation, skill building programs to enhance technical expertise and global competitiveness, and a collaborative workspace designed to inspire creativity and foster partnerships.

In her message during the facility’s launching, DTI Misamis Oriental OIC-Provincial Director Jesua Abear celebrated the initiative as a game-changer for the region.

“The support to OROBEST Creative and Mindspace Center is more than infrastructure; it’s a platform that bridges critical gaps in technology, expertise, and collaboration.” Abear said.

“This facility positions Northern Mindanao as a creative powerhouse, driving inclusive growth and empowering communities.”

Meanwhile, Oro Chamber President, Engr. Avalyn A. Cahulogan, highlighted the broader significance of the initiative.

 “The Shared Service Facility is not merely about providing access to state-of-the-art equipment; it’s about cultivating an ecosystem that fosters innovation, collaboration, and sustainable growth for our MSMEs.” Cahulogan said.

“By equipping them with the tools and resources they need to thrive, we are making a strategic investment in the future of our local economy. This initiative embodies our shared vision of empowering entrepreneurs to transform challenges into opportunities and elevate Northern Mindanao as a hub of creativity and innovation.”

The ribbon cutting ceremony was led by DTI Misamis Oriental OIC-Provincial Director Jesusa Abear and Oro Chamber President, Engr. Avalyn A. Cahulogan. ♦

Date of release: 27 December 2024

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