Makati City, Philippines—The Department of Trade and Industry (DTI) officially unveiled the second season of the Young Creatives Challenge (YC2), further empowering the next generation of Filipino creative talent.

On September 26, a launch event held at OneAyala Malls marked the expansion of YC2 to include the Elementary and High School Editions. This is in addition to the established Regular Edition for creatives aged 18 to 35.

Spearheaded by the DTI Creative Industries Development Office with the support of the Office of Senator Imee Marcos, the second season of YC2 invites young Filipinos to explore their creativity under the key themes of #Love, #Creativity, and #Future.

DTI Competitiveness and Innovation Group Assistant Secretary Leonila T. Baluyut, in her introductory speech, said that the Season 1 of YC2 showcased the boundless talent of Filipino youth. “We witnessed their remarkable works of art—brilliant storytelling, powerful performances, and innovative creations—reflecting the heart and soul of our culture.”

“These young creatives have shown that the future of the Philippine creative industries is bright, and today, we are here to take that success to new heights,” she added.

From L to R: DTI Regional Operations Group Assistant Secretary Grace Baluyan, Actress Ella Cruz, DTI Bureau of Competitive Development Director Lilian Salonga, Cavite 2nd District Representative Hon. Lani Mercado-Revilla, DTI Competitiveness and Innovation Group Assistant Secretary Leonila T. Baluyut, and Department of Education-Bureau of Learning Delivery Director Marilyn Siao

Aligned with the goals of the DTI’s Malikhaing Pinoy Program’s mission to address constraints and barriers in the creative industries, the competition encompasses various creative fields. This includes songwriting, screenwriting, playwriting, graphic novels, animation, game development, and online content creation.

Participants in the Regular Edition stand the chance to win cash prizes, with top winners in each category taking home up to PHP 1 million. Screenwriting has been further divided into subcategories, with corresponding prize adjustments.

Meanwhile, the YC2 Elementary and High School Editions will focus on songwriting, short story writing, graphic novel making, and online content creation.

The launch event was attended by Congresswoman Lani Mercado-Revilla and Filipino actress Ella Cruz, who expressed their support for YC2 and its mission to nurture young creatives.

For more information and participation guidelines, visit the official YC2 website at youngcreativeschallenge.com. ♦

Date of release: 02 October 2024

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