The ASEAN Committee on Consumer Protection (ACCP) launched the Regional Information Campaign (RIC) focused on addressing the issues of dark patterns and deceptive designs in e-Commerce. This campaign is designed to educate about the schemes used by some online platforms to influence consumer behavior, often leading to unintended purchases or disadvantageous decisions. The RIC aims to raise awareness of these deceptive practices, empowering consumers to make more informed choices and protect their rights while shopping online. Join us in spreading the word and ensuring a safer online environment for everyone!